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17 /
Mar 14

GoDaddy Site Builder and SEO? Don’t also Bother!

Given that name implies, this website post defines our knowledge about GoDaddy Website Builder (no matter its variation – “Personal”, “Business” or “Business Plus”) although we had been attempting to enhance the on-site SEO of a customer. Its function just isn’t to harm GoDaddy’s reputation but instead to simply help small enterprises understand that GoDaddy’s Website Builder just isn’t the information https://sitebuilderadvice.net administration system (CMS) this is certainly suitable for reaching the salient online presence this is certainly so vital for small enterprises’ survival in this extremely competitive age.

As always, during our initial analysis of our client’s situation, we made a summary of problems that required action. To mention a few, the robots.txt file had not been configured correctly, there have been two variations of this website and something would have to be 301-redirected to another, there clearly was no Schema.org implemented to markup our client’s company data, reviews and items, no map pointing to your Bing+ listing that is local embedded, etc.

We knew that the website had been hosted on GoDaddy’s web site Builder, which we’d no knowledge about, so our concept was to you will need to perform the optimizations upon it and in case unsuccessful – move the internet site to WordPress and regular web hosting.

Everything we learned is the fact that while being the cheapest method to host an online site on GoDaddy (that makes it an exceptionally cheap choice completely), the web site Builder didn’t enable you to perform virtually any action that a normal web web hosting will allow you to definitely. GoDaddy advertise their device given that most suitable choice because of their non-technical customers – an extremely easy tool with 100per cent hassle-free setup and upkeep to offer your enterprise with an appropriate fundamental web site.

This really is real (the “comfortable fundamental website” part could be argued), nevertheless it is simply exactly what a WordPress website hosted with regular hosting services provides you with, too, except WordPress is nowhere near as restricting. Here’s my advice to any or all business that is small – don’t get intimidated by just exactly exactly how “technically demanding” it really is to put together a WordPress website and “undersell” your internet existence to a web page Builder site. Also when it is a small little more complex to put together and keep a WordPress website, even although you need to pay some body a hundred or so bucks to take action (which will be a totally affordable cost for the task), it really is beneficial over time. GoDaddy’s Website Builder is too limiting design that is SEO development-wise also when it comes to many modest consumers.

The absolute most part that is shocking GoDaddy site Builder is the fact that you don’t already have use of the FTP therefore the database. You are able to imagine the limited abilities that derive from this type of limitation. As an example, even though there clearly was a robots.txt file that is filled in with GoDaddy’s standard settings (the pictures folder is disallowed by default – how cool is that!), they have been unchangeable as the robots.txt is inaccessible. We also contacted GoDaddy’s help center and asked them to improve the Robots.txt guidelines for people but regrettably they responded that it is not one thing they help. The consumer rep stated straight that the objective of GoDaddy site Builder would be to assist fundamental users create a fundamental web site – something similar to a small business card. So anything “too advanced level” will be impractical to implement – exact exact same is true of our recommendations to 301 redirect one of several house pages to another (the .htaccess file is inaccessible because we don’t gain access to the FTP), custom HTML code can’t be inserted, etc. so fundamentally the concern that arises is “what can one actually do with GoDaddy Website Builder to make usage of at the very least some SEO that is basic. Well, you are able to nevertheless:

  • Write quality content that is high
  • optimize your titles on pages
  • optimize the tags that are heading
  • edit the meta information (they don’t have any value SEO-wise but may increase click-through-rates)
  • choose which pages to be within the XML sitemap
  • do minor HTML alterations in respect to text positioning, fonts and colors (please, remember that if you decide to try to implement Schema.org markup that could be impossible because each time you insert the code, the attribute that is“itemscope gets stripped down, making the code invalid – one other characteristics remain intact though)

Our Suggestion

That which we advised to your customer would be to migrate their GoDaddy site Builder built web site to WordPress therefore we can implement all our Search Engine Optimization recommendations. The key concern he’d ended up being that keeping their internet site will end up very difficult he would have to learn how to deal with WordPress for him because. We chose to provide him a consultation that is free get their means around WordPress which can be certainly not a great deal more tough to handle than GoDaddy Website Builder.

We suggest you buy hosting from a well-reputed company and use WordPress as a CMS if you are a small business owner and are looking for an easy way to create and maintain a website. By doing this you certainly will have the ability to fully use Search Engine Optimization recommendations without the limits.

Do you have got any experience with GoDaddy Website Builder? Please, comment below!

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